4. Offer Social Media Training for Employees

This is part 4 in our 10 part Guide to Social Media for Schools 

Offer basic social media training to your staff. Not only will it equip them with enough knowledge to assist the school in its new social media marketing, it will also help them to understand what students are talking about when classroom conversations turn to ‘Pokes’, Trending Topics and #hashtags! By equipping your staff with the right knowledge and skills to run social media accounts and manage their personal accounts more effectively, you are much more likely to achieve your school’s marketing goals and communication objectives. If you don’t feel confident delivering this training, bring in a social media expert to deliver it for you.

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